Security Roundup: Going Rogue, SentinelOne, Exabeam, Kaspersky, Sophos
… greater in the eyes of CISOs/CIOs than with SOC analysts and SOC managers.”
It’s Now Kaspersky, No Lab
This week, Kaspersky Lab announced it has rebranded as simply Kaspersky with a new mission to “build a safer world.”
Andrew Winton, Kaspersky’s vice president of marketing, tells us the new branding reflects Kaspersky’s vision of the future and its approach to business.
“Our refreshed mission to build a safer world will better help our partners encourage customers to use our products while also seamlessly aligning with our brand principles,” he said. “We hope they are as enthusiastic about this refresh as we are.”
Since its inception in 1997, Kaspersky’s customer mindsets have “evolved greatly, and it is imperative that our brand evolves with them,” Winton said.
“While partner feedback was not the absolute deciding factor in our rebrand, it has become clear in recent years that our customers and partners keep referring to us as simply Kaspersky, so it seemed like a logical decision for us to make this change,” he said.
“Today the world has new needs, and our rebranding reflects our vision to meet those needs — not just for today, but well into the future,” said Eugene Kaspersky, Kaspersky’s CEO. “Building upon our successful track record in protecting the world from cyberthreats, we’ll also help build a safer world that’s immune to cyberthreats, a world where everyone is able to freely enjoy the many benefits that technology has to offer.”
Sophos Rolls Out New Server Defense
Sophos has unveiled its new Intercept X for Server with Endpoint Protection and Response (EDR), which allows IT managers to investigate cyberattacks against servers.
Cybercriminals frequently evolve their methods and now are blending automation and human-hacking skills to successfully carry out attacks on servers. This new type of blended attack combines the use of bots to identify potential victims with active adversaries making decisions about whom and how to attack.
Stephen McKay, senior product manager at Sophos, tells us the new product brings partners and their customers the “powerful benefits” of EDR.
“It also gives partners the ability to increase revenue by selling not only EDR for endpoints but EDR for servers,” he said. “MSSPs benefit with improved visibility of their customers’ estates; for example, quickly seeing which files, processes and registry keys were impacted during an attack, and accessing this information from the same Sophos Central console, reducing time spent on management … allows MSSPs to demonstrate value add by more quickly responding to potential threats and closing security holes.”
Partners and customers also gain access to the latest threat intelligence from Sophos, McKay said. To maintain full visibility into the threat landscape, SophosLabs tracks, deconstructs and analyzes 400,000 unique and previously unseen malware attacks every day in a constant search for emerging threats and attack techniques.